A full day seminar presented by Dion Hinchcliffe, Hinchcliffe, Hinchcliffe & Associates. This workshop is being coordinated by Dr. Mark Srite, Associate Professor of Management Information Systems, Lubar School of Business, University of Wisconsin-Milwaukee.

Overview

Enterprise 2.0 represents the next wave of free form, emergent, social web apps that can bring the power and effectiveness of Web 2.0 techniques to life inside your organization. Technologies such as blogs and wikis are just the beginning of the story however. Enterprise 2.0 has the potential to unleash the power of network effects, mass participation, and emergent business solutions. The resulting capture of organizational knowledge in a more public, discoverable fashion via enterprise search enabled by the link structure of Enterprise 2.0 web apps is just one of several potentially beneficial outcomes. IT departments can then become the enabler of these emergent solutions by allowing controlled access and reuse of existing IT resources and platforms. You will leave this workshop with the knowledge and skills you need to begin an Enterprise 2.0 initiative within your organization. You will be shown how successful Enterprise 2.0 projects can be structured and executed using case studies, emerging best practices, collaborative group exercises, and involved attendee interaction. Real-world experiences, lessons learned, and solutions are presented throughout.

Topics

• How to develop and implement a successful Enterprise 2.0 initiative • Understanding the basic elements of Enterprise 2.0: the SLATES approach • Strategies for educating and changing worker behavior patterns: Lessons from the Web • Fundamental management concepts and methodologies of effective collaboration • Developing a grassroots culture of contribution and participation • Case studies in free form, emergent, social applications in the enterprise • Measuring Enterprise 2.0 productivity • how to measure the effectiveness of your E2.0 strategy and see where you need to improve • Addressing the enterprise perspective: standards, security, privacy, compliance, regulations • Survey and overview of emerging Enterprise 2.0 products • Managing politics, people, and finance for an effective Enterprise 2.0 strategy • Overcoming the challenges of a fundamental shift in IT perspective

About the speaker

Dion Hinchcliffe is a well-known enterprise thinker and software architect, who speaks, writes, and works prolifically hands-on with clients in the Fortune 500, federal government, and the Internet startup community. Dion also helps lead the industry by evolving the thinking around Web 2.0 in the enterprise for ZDNet and the SOA Web Services Journal. He is editor-in-chief of the respected Web 2.0 Journal and AjaxWorld Magazine for SYS-CON Media. Dion is also is a regular speaker on the topic of Web 2.0, SOA, and Enterprise 2.0 and has presented or keynoted at Interop, JavaOne, SOA Web Services Edge, Collaboration Technologies Conference, AjaxWorld, Office 2.0, and other major software conferences.

Who should Attend?

• Individuals whose job responsibility involves collaboration with other individuals, teams, and organizations • Executives and managers in business and IT with responsibility for designing, implementing, and operating IT systems and business processes within their organization • IT staffers and general line of business workers who are seeking to apply the latest IT and business best practices directly to their daily work • CIOs and CTOs who are seeking to be more effective in their positions • Enterprise architects who wish to leverage their IT resources and support their internal customers more effectively • Business planners and strategists who are seeking to optimize their organizations for maximum efficiency and business-focused results

Coordinator

Mark Srite, Associate Professor in the MIS area, Lubar School of Business, UW-Milwaukee